A global sporting event, a sector of 77 councils, and a startup building things that don't exist yet. The constraints could not be more different. The job is always the same: work out what's actually possible, decide what matters, and bring people with you.
Built the digital function for GC2018 from nothing. Web, mobile, social and content for one of the largest international events Australia has hosted, against a deadline that physically could not move.

Inaugural Chief Digital Officer at LGAQ, leading digital, data, technology and innovation, and working across 77 councils on AI, cyber, data and transformation.
Seventy-seven councils means seventy-seven different starting points. Designing approaches that respect that difference, while still lifting the whole sector, is the hardest and most interesting problem I've worked on.

Founder and CEO of an immersive entertainment company built around cinematic storytelling, virtual reality and physical space. Product, R&D, hardware, capital and an international launch.
Building a technology company is nothing like leading transformation inside an established one, and it has made me considerably better at the second.

Transformation, AI adoption, building a digital function from nothing, or a board that needs someone who has actually done it.
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