by Tracy | Jul 13, 2010 | Blog, Digital, Social Media
There are a number of different reasons for using Twitter – news, business, social and more – but which of your and your customers needs are met by using it? Most people have basic needs. If you believe in Maslow’s Hierarchy of Needs, you’ll be familiar with many of...
by Tracy | Jul 10, 2010 | Blog, Digital, Social Media
When you send out a tweet or a post via your social media channel, what agenda are you setting for your business and your customers? Agenda-setting theory states that the mass-news media can influence an audience by what is communicated to them. By outlining what a...
