About

Who am I?

It’s the eternal question. Who am I? Everyone asks it at some point in their life and dependent on where you are in life, you’ll probably change it. So for now, this is who I am.

I’m a digital marketer, a social media strategist, a PhD student, a public speaker, a geek, a gadget-freak, an early adopter, a teacher, a manager, a team player, a friend, a loved one, a psychologist, a sociologist, a writer and an all round peace-loving human.

What do I do?

I fit a lot into my world. I have a number of roles and they’re all important to me. Currently, some of the roles I have the joy to work on are:

Manager Digital, at Gold Coast 2018 Commonwealth Games – manager of digital media team. I had the joy of building the Digital Media team at GC2018 from one (me) to a team of 12 currently. I am responsible for the strategy and delivery of digital, social, web, enews and mobile app. My role is to make this Commonwealth Games the most digitally connected games in history and to showcase the Commonwealth Games globally as a digitally advanced and innovative sporting event.

Team Leader Digital Strategy and Innovation at Brisbane City Council – digital and social media strategy. I also spent quite a bit of time educating, presenting and training others in social and digital solutions. Focus on delivering digital projects that are cost-effective, best practice, user-centric and economically driven.

Social Media Psychologist at Social Ignition – this is a new company based on the Gold Coast. I’m the founder and CEO of the company and we are bringing social media training, planning, design and implementation to small businesses and individuals across Australia to help with their economic development. Currently working with a few clients on how social media can improve their customer engagement and drive their business.

PhD Student – Currently undertaking a research degree at Bond University studying social media use in disasters with a focus on engaging with a networked public. I’m looking at the January floods of 2011 and 2013 in Brisbane and how Brisbane City Council used social media to communicate with the public.

Social Media Speaker – If you’re looking for an engaging, enthusiastic, motivational speaker to speak about social media, then look no further. I have been a keynote speaker at a number of national and international events and I’m available for a variety of purposes. I will make your event fun, informative and memorable.

How Can I Help You?

I like to engage with people. I like to teach, to discuss and to help. Sounds corny, but it’s true. One of the coolest things in life is passing on your knowledge. Here’s what I can offer:

  • Digital and social media training, strategy, planning, design, implementation, maintenance
  • Talks, appearances, group sessions and other speaker arrangements on any of my specialist subjects
  • Honest, straight-forward techno-babble free information
  • A true interest and appreciation of your goals, needs and motivations
  • Advice on using digital marketing and social media to drive your economic goals for your business
  • Large scale digital strategy for government organisations on a national or international scale